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TfL 95855 - London Transport Museum Customer Research and Benchmarking

Transport for London Published 18 Mar 2022 Find a Tender

key details

Statusplanned
Category (CPV) 79310000 +1 more
OCIDocds-h6vhtk-0323ab

description

This Market Sounding Questionnaire (MSQ) is issued by Transport for London (TfL) on behalf of the London Transport Museum (LTM) and seeks to obtain market feedback to inform LTM’s approach towards its market research requirements.

The purpose of this Market Sounding Questionnaire is to ascertain if there are any companies able to supply LTM with valuable bespoke benchmarking data in addition to its visitor survey.

Details of some of the benchmarking data LTM would like to have insight on is outlined below:

Audience segment comparisons.
Engagement
Overall value for money (ticket price)
Percent of visitors that are of Black, Asian, Minority or ethnic background
Percent of families visiting that are Black, Asian, minority, ethnic visitors
Percent of families visiting that are socio-economic grade C2, D, E
Percent of visitors that use the attractions website pre-visit
Net promotor score
Visitor motivation to visit
Overall enjoyment
Likelihood to return
Intention to share on social media
Average dwell time
Visitor engagement ratings
Ratings for the amount of queuing
Perceptions of commitment to environmental sustainability
Retail: conversion from browsing to purchase
Retail: spend per head
Retail: Value for money
Retail: customer service
Retail: Quality of products
Retail: Range of items for adults
Retail: Overall
Retail: Range of items for children
Catering: Average spend per party
Catering: Use of facility
Catering: Efficient
Catering: service
Catering: Value for money
Catering: Range for adults
Catering: Range for children
Catering: Quality

This exercise does not form part of any formal procurement process. All responses will be carefully considered but will not bind TfL to any particular approach to the procurement, nor will responses be treated as conveying any promise or commitment on the part of the respondent.

Please complete this questionnaire via ProContract under the reference - DN603200

notice history

1 notice published against this procurement.

PublishedTypeRegimeNotice
18 Mar 2022 Prior information notice (F01) Earlier regulations 007441-2022

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