Provision of Research Specification for Communications and Marketing Campaign
The value below is a framework or dynamic market ceiling: the maximum
that could be spent across all call-offs, not the value of a single contract.
Aggregate figures on this site exclude these to avoid double counting.
key details
| Value | £7,225,000 |
|---|---|
| Status | complete |
| Category (CPV) | 73110000 |
| Region | North East, North West, Yorkshire and the Humber, East Midlands, West Midlands, East of England, London, South East, South West, Scotland, Wales |
| Deadline | 2 Jul 2026 |
| Contract start | 24 Aug 2026 |
| Contract end | 23 Aug 2029 |
| Procedure | selective |
| SME suitable | Yes |
| OCID | ocds-b5fd17-83af6453-620f-4d6c-b260-20ec076f24b6 |
Award
| Supplier | Value | Date | Status |
|---|---|---|---|
| IPSOS (MARKET RESEARCH) LTD | £7,225,000 | 13 Aug 2026 | active |
description
The purpose of this requirement is to appoint one research Supplier to carry out insight gathering and evaluation of paid-for marketing campaigns run by HMRC over the duration of the agreement, as well as more general research projects to benefit HMRC
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source
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