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BTA2133 - B2B Evaluation

British Tourist Authority t/a VisitBritain/VisitEngland Published 28 Apr 2025 Contracts Finder
The value below is a framework or dynamic market ceiling: the maximum that could be spent across all call-offs, not the value of a single contract. Aggregate figures on this site exclude these to avoid double counting.

key details

Statuscomplete
Category (CPV) 79310000
Deadline4 Mar 2025
Contract start2 Apr 2025
Contract end2 Apr 2026
Procedureselective
SME suitableNo
OCIDocds-b5fd17-5d3bfea4-285d-4a3e-ba51-f900a6ff2656

Award

SupplierValueDateStatus
Strategic Research and Insight £217,830 13 Apr 2025 active

description

As the national tourism agency, VisitBritain / VisitEngland works to raise Britain's profile, increase the volume and value of tourism exports and develop England's visitor economy, working with organisations of all sizes and specialities. VisitBritain is obliged to report to government the impact of its activities. The outputs of the annual B2B evaluation are used in VisitBritain's reporting to government, and the findings are used to inform evidenced based decision making at VisitBritain. The objective of the evaluation is:

To determine additional spend generated by tourists who came to Britain as a result of VisitBritain activity with the travel trade.

To provide evidence to demonstrate how effective and efficient we are in delivering our B2B activities.

To optimise our activity and make recommendations for future planning

Further Competition under the Crown Commercial Services RM6126 Research & Insights Dynamic Purchasing System (DPS).

notice history

1 notice published against this procurement.

PublishedTypeRegimeNotice
28 Apr 2025 Award (award) · 29b9b72c-a366-4aac-8919-75dc5c9c0057-842683

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