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Award of ENU-2122-0075-00 - CRM Development

Edinburgh Napier University Published 30 Jan 2023 Public Contracts Scotland

key details

Value£99,725
Category (CPV) 72000000 +1 more
OCIDocds-r6ebe6-0000679074

Award

SupplierValueDateStatus
Incremental Group Limited £99,725 · ·

description

The project is to enhance CRM by integration of MS Dynamics 365 Marketing functionality.CRM is used by ENU Recruitment. In principle, CRM is configured to support enquiry management, email marketing and event management. In practice, utilisation is low as data quality has declined and process has come to rely on external services and manual intervention.By integrating MDM the over-arching goal is to re-establish a unified solution and processes for all student recruitment activity.

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source

Published on Public Contracts Scotland. Contact details for named individuals are not reproduced on this site.