DHSC: Media Buying and Planning (FY26-27)
The value below is a framework or dynamic market ceiling: the maximum
that could be spent across all call-offs, not the value of a single contract.
Aggregate figures on this site exclude these to avoid double counting.
key details
| Value | £245,000,000 (£294,000,000 inc. VAT) |
|---|---|
| Status | complete |
| Category (CPV) | 79340000 |
| Procedure | selective |
| OCID | ocds-h6vhtk-06987d |
Award
| Supplier | Value | Date | Status |
|---|---|---|---|
| Wavemaker Limited | £244,700,000 | 17 Jun 2026 | active |
description
Requirement for a new call off contract using CCS Framework RM6364 Lot 1 supplier (WPP) for media planning and buying. The contract will run for a term of 4 years until 14 June 2030, which coincides with the CCS framework end date.
notice history
2 notices published against this procurement.
| Published | Type | Regime | Notice |
|---|---|---|---|
| 14 May 2026 | Pipeline notice (UK1) | Procurement Act 2023 | 044263-2026 |
| 19 Jun 2026 | Contract award (UK6) | Procurement Act 2023 | 057893-2026 |
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source
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