Digital Behaviour Change Reward Programme

Buckinghamshire Council is seeking to commission a behaviour change digital reward programme that takes a forward-thinking, technology enabled approach to promoting positive lifestyle changes.

The programme will take a systems-based approach to behaviour change which works across active travel and health, recognising shared aims of encouraging people to be more active to tackle obesity. Incentivising and rewarding people for making healthier lifestyle choices and sustaining them in the long-term.