WGCD Media Buying, Integrated Marketing Campaigns and PR Services Framework Agreement
key details
| Value | £82,000,000 (£98,400,000 inc. VAT) |
|---|---|
| Status | complete |
| Category (CPV) | 79340000 |
| Region | Wales |
| Deadline | 19 Dec 2025 |
| Procedure | open |
| SME suitable | Yes |
| OCID | ocds-h6vhtk-051d8e |
Awards (11)
This procurement was awarded to 10 suppliers. Values shown are per-award; the notice total is £82,000,000.
| Supplier | Value | Date | Status |
|---|---|---|---|
| Cowshed Communication Ltd shared | £50,000,000 | 10 Jun 2026 | active |
| Energy Saving Trust Enterprises Ltd shared | £50,000,000 | 10 Jun 2026 | active |
| Equinox Public Relations Ltd shared | £50,000,000 | 10 Jun 2026 | active |
| Four Agency Worldwide Limited shared | £50,000,000 | 10 Jun 2026 | active |
| Freshwater UK Limited shared | £50,000,000 | 10 Jun 2026 | active |
| Golley Slater Group Limited shared | £50,000,000 | 10 Jun 2026 | active |
| Golley Slater Group Limited shared | £32,000,000 | 10 Jun 2026 | active |
| Jam Jar PR Limited shared | £50,000,000 | 10 Jun 2026 | active |
| reTHINK PR & Marketing Ltd shared | £50,000,000 | 10 Jun 2026 | active |
| SBW Advertising Ltd shared | £50,000,000 | 10 Jun 2026 | active |
| The Folk Group Ltd shared | £50,000,000 | 10 Jun 2026 | active |
description
All Wales Framework Agreement for the provision of Media Buying Services, Integrated Marketing Campaigns and PR Services.
The Framework is broken down into two Lots. Lot 1 covers Media Buying Services and is being awarded to a single supplier. Lot 2 covers Integrated Marketing Campaigns and PR Services and is being awarded to 10 suppliers.
The Framework will be available for use by the Welsh Public Sector.
documents
- https://www.find-tender.service.gov.uk/Notice/060892-2026 , tenderCancellationNotice
- https://www.find-tender.service.gov.uk/Notice/076225-2025 , tenderNotice
Documents are linked, not mirrored. They are served by the publishing authority and may require registration.
notice history
7 notices published against this procurement.
| Published | Type | Regime | Notice |
|---|---|---|---|
| 22 May 2025 | Pipeline notice (UK1) | Procurement Act 2023 | 024777-2025 |
| 21 Aug 2025 | Pipeline notice (UK1) | Procurement Act 2023 | 050549-2025 |
| 15 Sept 2025 | Preliminary market engagement (UK2) | Procurement Act 2023 | 056713-2025 |
| 21 Nov 2025 | Tender notice (UK4) | Procurement Act 2023 | 076225-2025 |
| 12 Jun 2026 | Contract award (UK6) | Procurement Act 2023 | 055774-2026 |
| 23 Jun 2026 | Contract award (UK6) | Procurement Act 2023 | 059148-2026 |
| 29 Jun 2026 | Procurement termination (UK12) | Procurement Act 2023 | 060892-2026 |
more from Llywodraeth Cymru / Welsh Government
- Llansteffan Inner Gate House Consolidation Works · £28,000 · 29 Jul 2026
- Digital and Data Health and Care Strategy Refresh · £68,000 · 29 Jul 2026
- Review of the extension of right to vote and change to qualification for membership of the Senedd · 21 Jul 2026
- Specialist Food and Drink Export Consultancy · £520,000 · 15 Jul 2026
- Secretariat Function for the Independent Welsh Pay Review Body (IWPRB) · £933,625 · 14 Jul 2026
- Health Digital & Technology Programmes Governance · 13 Jul 2026
- Trade Business Lounge at Royal Welsh Show 2026 · 1 Jul 2026
- C369/2025/2026 - Cadw Grounds Maintenance Services (NE & Ynys Mon) · £864,000 · 26 Jun 2026
all contracts from this buyer →
similar contracts awarded
Other awarded contracts in the same category. Useful for seeing who normally wins this kind of work, and at what value.
- CPT_26_30 Media Distribution, Monitoring and Analytics service · National Audit Office · £148,800
- Provision of Social Media Assets to BBC Radio and BBC Sounds · BBC (British Broadcasting Corporation) · £4,225,000
- Large Format Out of Home Advertising · North Tyneside Borough Council
- CA17299 MultiQuote Advertising & Marketing Services · City of Wolverhampton College
- Strategic Brand Guardianship · Transport for Wales · £6,000,000
- DESNZ - COMMS - Media Buying and Planning · Department for Energy Security & Net Zero · £50,000,000
- Digital Advertising & Paid Media Services · HR Connect t/a Kent County Council
- Rail Network Customer Interfaces Merger: Structure, Purpose & Principles · DFT OPERATOR LIMITED
source
Published on Find a Tender. Contact details for named individuals are not reproduced on this site.