UOW962 - Advertising and Media Buying Services
key details
| Value | £920,000 (£11,040,000 inc. VAT) |
|---|---|
| Status | complete |
| Category (CPV) | 79341000 |
| Procedure | selective |
| OCID | ocds-h6vhtk-0515f2 |
Awards (2)
This procurement was awarded to 2 suppliers. Values shown are per-award; the notice total is £920,000.
| Supplier | Value | Date | Status |
|---|---|---|---|
| RH Advertising shared | £2,000,000 | 19 Feb 2026 | active |
| RH Advertising Limited shared | £2,000,000 | 19 Feb 2026 | active |
description
The University of Worcester is seeking to appoint an advertising agency that can provide expert campaign planning, media buying, and strategy development services. The selected agency will work closely with the University to design and implement advertising campaigns that effectively support student recruitment and raise awareness of the University of Worcester.
The appointed agency should demonstrate a strong understanding of the Higher Education sector, its target audiences, and digital advertising best practices. The agency must be able to create cost-effective digital campaigns that optimise engagement and conversion rates, including web visits, button clicks, event bookings and form completions.
The University seeks an agency that will:
| • | Deliver integrated media planning and buying services. |
| • | Provide strategic insights and recommendations. |
| • | Ensure value for money through cost-effective ad placements and discounts. |
| • | Manage campaigns proactively with data-driven optimisations. |
| • | Advise on emerging advertising trends and innovations. |
documents
- https://in-tendhost.co.uk/universityofworcester , biddingDocuments
- https://www.find-tender.service.gov.uk/Notice/039085-2025 , tenderNotice
Documents are linked, not mirrored. They are served by the publishing authority and may require registration.
notice history
7 notices published against this procurement.
| Published | Type | Regime | Notice |
|---|---|---|---|
| 16 May 2025 | Preliminary market engagement (UK2) | Procurement Act 2023 | 022267-2025 |
| 16 May 2025 | Preliminary market engagement (UK2) | Procurement Act 2023 | 022275-2025 |
| 16 May 2025 | Preliminary market engagement (UK2) | Procurement Act 2023 | 022276-2025 |
| 16 May 2025 | Preliminary market engagement (UK2) | Procurement Act 2023 | 022278-2025 |
| 10 Jul 2025 | Tender notice (UK4) | Procurement Act 2023 | 039085-2025 |
| 24 Feb 2026 | Contract award (UK6) | Procurement Act 2023 | 016325-2026 |
| 19 Mar 2026 | Contract details (UK7) | Procurement Act 2023 | 025192-2026 |
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source
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