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2024 -727 Behavioural Change Assessment for the Environment Baselining Pilot

AHDB Published 23 Apr 2026 Contracts Finder

key details

Value£100,000
Statuscomplete
Category (CPV) 77100000
Deadline27 Mar 2025
Contract start23 Jun 2025
Contract end31 Mar 2030
Procedureopen
SME suitableYes
OCIDocds-b5fd17-ebcb430e-162d-4875-99ba-62b6b4f0c3ea

Award

SupplierValueDateStatus
Harper Adams University £100,000 14 May 2025 active

description

AHDB requires one supplier to assess the extent to which data, knowledge and other factors can drive behaviour change on farms for its Environment Baselining Pilot. AHDB are seeking a supplier who has a track record of delivering behaviour change assessments/evaluations within the agriculture sector, primarily for the four levy sectors supported by AHDB/QMS namely, Dairy, Beef and Lamb, Cereals and Oilseeds, and Pork. There will be 3 main areas of consideration within the scope of this tender: • Understanding what drives farm management practice choices on farm. • Understanding of the drivers/motivation (together with challenges and barriers) for change • Measuring change - what are the actions that the 170 farmers intend to implement, and which ones are actioned, together with their impact. AHDB requires a supplier who can develop and implement an evaluation/assessment framework for the Environment Baselining Pilot.

notice history

1 notice published against this procurement.

PublishedTypeRegimeNotice
23 Apr 2026 Award (award) · e9afc911-5916-4682-a06d-5f195ea323eb-894226

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source

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