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GB-London: BTA891 Measuring the Value of VisitBritain's Commercial Partnerships

British Tourist Authority Published 2 Jan 2018 Contracts Finder

key details

Value£50,000
Statusactive
Category (CPV) 79310000
RegionLondon
Deadline26 Jan 2018
Contract start2 Feb 2018
Contract end1 Feb 2021
Procedureopen
SME suitableYes
OCIDocds-b5fd17-a5549d64-c9d9-473c-9bd8-4c2564960b5b

description

For many years, we have worked with a range of commercial partners, typically transport providers (airlines, ferries) and tour operators and OTAs such as Expedia, STA or Cox & Kings. In the past, the role of partnerships was primarily seen as one of extending our organisation's marketing reach, both by increased campaign and media purchasing power in conventional marketing activity (typically equally matched financial contributions), but also through access to the partner's owned channels which we would not otherwise had access to - website, CRM, PR etc.

Additional information: The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.

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notice history

1 notice published against this procurement.

PublishedTypeRegimeNotice
2 Jan 2018 Tender (tender) · c96d74fd-ea6e-45e4-807a-60f9d5696f75-189248

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