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Student Journey Mapping and Segmentation Analysis

UNIVERSITY OF WOLVERHAMPTON ENTERPRISE LIMITED Published 8 Apr 2019 Contracts Finder

key details

Statuscomplete
Category (CPV) 79310000
RegionWest Midlands
Deadline29 Apr 2019
Contract start28 May 2019
Contract end29 Feb 2020
Procedureopen
SME suitableYes
OCIDocds-b5fd17-4bc67095-2cbc-4312-bf4a-9036dd992d19

Award

SupplierValueDateStatus
SMRS Ltd £80,760 21 May 2019 active

description

To produce a detailed map of the 'end to end' student journey from awareness to graduation, segmented by relevant student characteristics, actionable insights into the characteristics of our student body, and identified target markets for recruitment growth. These elements will be reported along with a prioritised action plan to enable the university to make the most of potential recruitment markets, and to understand how we can provide a 'better' applicant and student experience.

This is a one off Procurement exercise for the University with the Contract term being for a set time period, key deliverables are required during the course of the contract and these are detailed below:

  • Research to commence on Contract Award.
  • Final report must be delivered by 1st November 2019
  • Presentation to key senior stakeholders by the 30th November 2019.

The delivery organisation is expected to remain available to respond to specific questions as a recruitment strategy is developed and implementation begins, until 29th February 2020.

Additional information: All contact and submissions via BravoSolution etendering portal

documents

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notice history

1 notice published against this procurement.

PublishedTypeRegimeNotice
19 Jun 2019 Award (award) · 97b66c26-f2a7-426e-ba1d-bf604ab15211-296225

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