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National Attendance & Behaviour Ambassadors

Department For Education Published 2 Jun 2025 Contracts Finder
The value below is a framework or dynamic market ceiling: the maximum that could be spent across all call-offs, not the value of a single contract. Aggregate figures on this site exclude these to avoid double counting.

key details

Value£96,000
Statuscomplete
Category (CPV) 80000000
Deadline13 Jun 2025
Contract start4 Jul 2025
Contract end3 Jul 2027
Procedureselective
SME suitableYes
OCIDocds-b5fd17-3a73e715-bb30-4bb5-80a2-1d6224070d51

Awards (2)

This procurement was awarded to 2 suppliers. Values shown are per-award; the notice total is £96,000.

SupplierValueDateStatus
Anvil Education Ltd shared £48,000 31 Jul 2025 active
Bright Green Learning shared £48,000 31 Jul 2025 active

description

The DfE is seeking individuals with an excellent understanding of improving and sustaining high standards for attendance and behaviour in schools; a clear understanding of the school system and the associated national policy challenges and opportunities; and the ability to build relationships and communicate credibly with education leaders around the country.

Ambassadors will be sector-facing leaders who promote the importance of school attendance and behaviour and the government's activity in these areas. They will support the DfE in developing effective national attendance and behaviour policy and provide strategic oversight to the Government's Attendance and Behaviour Hubs programme.

The National Attendance and Behaviour Ambassadors will support the DfE's attendance agenda; including by supporting schools to make best use of their data and by championing effective school/trust practice.

They will support the DfE's agenda on behaviour, including promoting a culture of belonging and safety in school for pupils and staff.

Ambassadors shall use all reasonable endeavours to achieve the following aims:

Act as a credible voice, in the education sector, to advocate for Government policy on attendance and behaviour and the implementation of an inclusive approach to mainstream education, including through engagement with schools, Multi-Academy Trusts and others in the education sector.

Support the DfE, including Regional Improvement for Standards and Excellence (RISE) teams; to develop the Attendance and Behaviour Hubs programme to support schools that need help with their attendance and/or behaviour practice.

Support the DfE's wider attendance agenda by reducing variation in school practice between the strongest and weakest schools and helping schools and responsible bodies to meet the statutory expectations and make effective and targeted use of their attendance data.

Support the aims of the DfE's behaviour agenda which includes promoting a culture of belonging and safety in school for pupils and staff.

Additional information: Ambassadors shall use all reasonable endeavours to achieve the following objectives:

Work with the DfE and Ministers to help shape national behaviour and attendance strategy and priorities.

Work with the DfE to develop the Attendance and Behaviour Hubs programme. As part of this, ambassadors will focus on:

Working with the DfE to design a support approach which supports schools to improve their behaviour, conduct and attendance, whilst ensuring that they are also safe and inclusive environments.

Identifying and building on effective practice from the previous attendance hub (unfunded) and behaviour hub (funded) programmes.

Improving school leadership, practice and culture.

Reducing staff time spent managing behaviour issues.

Reducing teaching time lost due to low-level disruption or classroom removal.

Supporting schools to use data effectively to target their efforts.

Work with policy officials to develop new policy in attendance and behaviour as these arise

Ensure that any school-to-school support offer on behaviour or attendance meets the DfE's wider aims and objectives.

Promote the DfE's priorities and agenda through ongoing stakeholder engagement, speaking opportunities and conferences

Work with the DfE on broader pieces of work relating to behaviour and/or attendance policy, including the development of resources, new policy and other aspects of support for schools and the wider education sector.

The DfE is seeking to procure two National Attendance and Behaviour Ambassadors to support the development of effective national attendance and behaviour policy. They will also set the high-level focus of the Government's support offer for schools, in attendance and behaviour management.

This opportunity is being advertised via both the ECSC Dynamic Purchasing System and Contracts Finder, and will be managed via the Authorities Jaggaer e-Procurement platform. In order to access this opportunity, please register on our e-procurement system (Jaggaer) with the below link before the tender closes https://education.app.jaggaer.com/web/login.html. ITT_3550

documents

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notice history

4 notices published against this procurement.

PublishedTypeRegimeNotice
16 May 2025 Planning (planning) · aaa61a7b-78a9-44af-84b7-5300c28fdc2f-845659
2 Jun 2025 Tender (tender) · 03a66c0c-ce37-42a5-9793-444bc73e183a-847633
11 Jun 2025 Tender amendment (tenderAmendment) · 03a66c0c-ce37-42a5-9793-444bc73e183a-849117
9 Sept 2025 Award (award) · cc3059bc-2fce-4c4a-8f1d-a6300dce9965-862652

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