Decision Making of Adult Learners
key details
| Value | £90,000 |
|---|---|
| Status | complete |
| Category (CPV) | 73200000 |
| Deadline | 8 Dec 2017 |
| Contract start | 31 Jan 2018 |
| Contract end | 31 Jul 2018 |
| Procedure | open |
| SME suitable | No |
| OCID | ocds-b5fd17-1d1bc078-c967-43b3-80b9-58172df24041 |
Award
| Supplier | Value | Date | Status |
|---|---|---|---|
| Kantar Public | £89,225 | 26 Jan 2018 | active |
description
Qualitative study to gain a detailed understanding of how and why adults decide to undertake learning. The research will develop our understanding of the behavioural drivers for the decisions they take, and it will identify the critical points where adults make decisions and what levers are available to policy makers to influence those.
The aims of this project are to:
| 1) | Identify the motivations to undertaking learning as an adult. |
| 2) | Identify the barriers to entering learning as an adult. |
| 3) | Identify what information sources and networks potential learners are aware of and interact with. |
| 4) | Map the decision making process to adopt a particular learning pathway. This will identify at which points different barriers and motivations affect potential learners, and what trigger points exist in which adults are likely to re-enter learning. |
| 5) | Explore how motivations, barriers, awareness, processes and experiences vary for different groups of adults and different types of learning to assist in better targeting interventions. |
| 6) | Identify what practical levers exist to encourage more adults into learning, and where, when and with whom they would best be employed in order to have most impact. |
We expect that a recognised behaviour theory framework (e.g. COM-B) will be used to conduct a content analysis of 1-1 interviews with adult learners and non-learners. This will lead to a structured method of mapping motivations and barriers to learning in the decision making process and potential opportunities for interventions.
WORD LIMIT SHOULD BE NOT LONGER THAN 1,000 WORDS
Additional information: CLOSING DATE FOR EXPRESSIONS OF INTEREST - MIDDAY 8TH DECEMBER PLEASE SEE ATTACHMENTS FOR INFORMATION/TEMPLATES
WORD LIMIT SHOULD BE NO LONGER THAN 1,000 WORDS
documents
- https://www.contractsfinder.service.gov.uk/Notice/a4c69e8a-4bac-4f3c-804b-1270a0078a43 , tenderNotice
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/47ec22b6-eca6-441c-87e9-3fb92d6358ac , tenderNotice
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/a0dc42e0-592a-46d8-bfb0-b05626e9fe03 , tenderNotice
Documents are linked, not mirrored. They are served by the publishing authority and may require registration.
notice history
1 notice published against this procurement.
| Published | Type | Regime | Notice |
|---|---|---|---|
| 30 Apr 2018 | Award update (awardUpdate) | · | 96f6ae6f-6801-4d7c-bc94-894a858f4b94-199229 |
more from Department For Education
- Lot 12 - Free Breakfast Club Advisers (ECSC Framework) · 26 Jan 2026
- Longitudinal Study of Pupils with SEND · 11 Nov 2025
- Economics of Education Research Centre · 10 Nov 2025
- Educational Neuroscience Research Centre · 3 Nov 2025
- Burnside Secondary PRU - Main Works (con_28930) · £16,263,261 · 31 Oct 2025
- Angel Hill SEND School - Main Works (con_28716) · £20,295,148 · 30 Oct 2025
- Beaumont School - PCSA (con_28908) · £3,045,731 · 30 Oct 2025
- LLE Evaluation · 23 Oct 2025
all contracts from this buyer →
similar contracts awarded
Other awarded contracts in the same category. Useful for seeing who normally wins this kind of work, and at what value.
- Provision of Value of a Life Year Research (VOLY): Lot 3 Supplementary Empirical Research · DfTc - Department for Transport · £182,737
- Provision of Value of a Life Year Research (VOLY): Lot 2 Advice on the maintenance and application of the values · DfTc - Department for Transport · £90,190
- TANL3071 - Provision of Value of a Life Year Research (VOLY): Lot 1 Primary Research · DfTc - Department for Transport · £1,298,901
- SISAC OBC WP2/4 · NCC Operations Ltd T/A NCC - Innovating for Industry
- SISAC OBC WP1 · NCC Operations Ltd T/A NCC - Innovating for Industry
- SISAC OBC 2/4 · NCCC Operations Ltd T/A NCC - Innovating for Industry
- SISAC OBC WP2/3 · NCC Operations Ltd T/A NCC - Innovating for Industry
- W785b - A Public Realm and Transport Framework · DERBY CITY COUNCIL · £27,479
source
Published on Contracts Finder. Contact details for named individuals are not reproduced on this site.