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BTA1777 - Travmedia subscription and International Media Marketplace (IMM) attendance

British Tourist Authority T/a Visit Britain Published 19 Oct 2022 Contracts Finder

key details

Statuscomplete
Category (CPV) 79952000
RegionLondon
Deadline1 Sept 2022
Contract start14 Oct 2022
Contract end13 Oct 2025
Proceduredirect
SME suitableYes
OCIDocds-b5fd17-be818065-f93d-449e-99ae-607b1effd524

Award

SupplierValueDateStatus
TRAVMEDIA (UK) LIMITED £40,498 15 Sept 2022 active

description

International marketplace (IMM) attendance.

Travmedia subscription to use Travmedia's UK Platform Alerts to support earned England PR objectives.

Travmedia UK's Platform allows us to reach and connect with a highly targeted network of travel industry media specialists, enabling the team to support England's regions and industry through having access to specific media enquiry alerts from national media covering consumer travel stories. Competition is absent for technical reasons as no other platform is able to provide this tailored service.

Competition is absent for technical reasons as Travmedia UK runs the only major travel media and influencer networking event (IMM) of its size and scale in the UK market, which provides a unique, key annual networking opportunity for VE. It is an opportunity to meet with top tier media to influence the England narrative; build relationships and contacts with regional partners and engage with industry. The individual elements of spend with Travmedia UK are low price but yield high value return on investment against PR objectives.

notice history

1 notice published against this procurement.

PublishedTypeRegimeNotice
19 Oct 2022 Award (award) · 12be0922-4dbf-4ee4-9037-ab76be918630-581955

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