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2023-657 AHDB PR and Marketing services for Asia

AHDB Published 28 Aug 2024 Contracts Finder

key details

Value£2,000,000
Statuscomplete
Category (CPV) 79342000
RegionWest Midlands
Deadline9 Apr 2024
Contract start1 Jun 2024
Contract end31 May 2028
Procedureopen
SME suitableYes
OCIDocds-b5fd17-10301f46-74ff-4e74-b18b-32728be3adcb

Award

SupplierValueDateStatus
SOPEXA JAPON K.K. £2,000,000 12 May 2024 active

description

Awarded contract - AHDB intend to procure a Contract to a successful Supplier for the provision PR and Marketing services on behalf of AHDB (principally covering beef, lamb and pork, but also dairy products to a lesser extent) across Asia. The successful supplier/agency will be required to have the expertise and experience to identify the right priority markets and market segments, along with the ability to devise the best local strategy to achieve effective market growth in Asia. The successful supplier/agency must also have the language ability to converse in key target markets across Asia, as well as ensuring value for money for levy payers is provided. The Contract is expected to commence on 3rd June 2024. The initial Contract duration is for 2 years with the option to extend (1+1) via single fixed terms.

documents

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notice history

2 notices published against this procurement.

PublishedTypeRegimeNotice
1 Mar 2024 Tender (tender) · 15ef37bf-06cf-4f40-9530-9775e8850b99-728104
28 Aug 2024 Award (award) · cfb6996e-10b8-4718-8372-793a00d8d4ed-780714

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source

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