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Destination Advertising Campaigns 2019

Sefton Council Published 21 May 2019 Contracts Finder

key details

Value£75,000
Statuscomplete
Category (CPV) 79340000
RegionNorth West
Deadline24 May 2019
Contract start11 Jun 2019
Contract end30 Nov 2019
Procedureopen
SME suitableYes
OCIDocds-b5fd17-8145b7b3-d083-4785-9608-29e4e52c55fd

Award

SupplierValueDateStatus
Viv'id(a) Ltd £75,000 5 Jun 2019 active

description

Sefton Tourism and Marketing Southport are looking to engage an agency to plan and manage a series of campaigns to promote Southport and Sefton as a leisure destination.

The town underwent a rebranding exercise during the summer / autumn of 2016. Extensive research, including input from existing and potential customers, resulted in the 'Southport - Different every Time' brand. This campaign needs to reflect this refreshing of the destination brand in terms of media, tone of voice and audience.

The successful agency will be required to work closely with Sefton's tourism team. They will also need to provide 'end of campaign' reports for each of the seasonal campaigns, these to provide a complete overview of activity and achievements to fully inform the Marketing Southport Board.

As well as this brief there are two additional documents which should provide the information required to plan the campaigns, media to be used and creative;

documents

Documents are linked, not mirrored. They are served by the publishing authority and may require registration.

notice history

1 notice published against this procurement.

PublishedTypeRegimeNotice
6 Jun 2019 Award (award) · 52b2e717-3be0-43db-95cd-cadbdf3ac56f-293562

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