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Own Your Home Campaign Tracking Research

Crown Commercial Service Published 18 Nov 2016 Contracts Finder

key details

Value£50,000
Statuscomplete
Category (CPV) 79310000
RegionLondon
Deadline3 Oct 2016
Contract start31 Oct 2016
Contract end30 Oct 2017
SME suitableYes
OCIDocds-b5fd17-7a850037-adca-11e6-9901-0019b9f3037b

Award

SupplierValueDateStatus
Kantar Public £50,000 20 Oct 2016 active

description

This contract award is being published for transparency purposes only.

A mid and post wave campaign tracking, to evaluate the effectiveness of the Authority’s Own Your Home national advertising campaign.

The Authority wants to use this information to track the effectiveness of the campaign and establish a Return on Marketing Investment methodology which will be used to measure the financial impact of the campaign in future years.

The Authority reserves the option to extend the call-off contract by up to 2 periods of 1 year.

notice history

1 notice published against this procurement.

PublishedTypeRegimeNotice
18 Nov 2016 Award (award) · 484a3c72-1b9e-480c-8334-26ba04571880-116283

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source

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