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On-track label trialling trial

DEPARTMENT FOR ENVIRONMENT FOOD & RURAL AFFAIRS Published 3 Jun 2024 Contracts Finder

key details

Value£240,000
Statuscomplete
Category (CPV) 79310000
Deadline24 Mar 2024
Contract start1 Jun 2024
Contract end31 Mar 2025
SME suitableYes
OCIDocds-b5fd17-5ca173b6-a98a-4b1b-999f-9375fe6a8ead

Award

SupplierValueDateStatus
IGD £240,000 30 May 2024 active

description

To work with the key decision makers at retailers and processors to influence and implement the results on the meat aisle and meat labelling research in store. To showcase the impact which implementing our recommendations could have on red meat (beef, lamb, pork) basket size, shopper behaviour and consumer perceptions of red meat. This project was bought about by extreme urgency from the business and therefore there was not enough time to go out to tender.

notice history

1 notice published against this procurement.

PublishedTypeRegimeNotice
3 Jun 2024 Award (award) · 4d77fc4a-0740-4e9a-a49d-b3d61e695744-755915

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source

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