Cambridgeshire County Council Fenland and East Cambridgeshire Teacher Recruitment Marketing Campaign
key details
| Value | £150,000 |
|---|---|
| Status | complete |
| Category (CPV) | 79000000 +1 more |
| Region | East of England |
| Deadline | 13 Aug 2018 |
| Contract start | 18 Sept 2018 |
| Contract end | 30 Sept 2019 |
| Procedure | open |
| SME suitable | Yes |
| OCID | ocds-b5fd17-dc7c6cb1-ed14-4924-9faf-d387955188a8 |
Award
| Supplier | Value | Date | Status |
|---|---|---|---|
| Athene Communications | £139,400 | 2 Nov 2018 | active |
description
The Fenland and East Cambridgeshire Opportunity Area is inviting providers to develop and implement a marketing campaign to advertise Fenland and East Cambridgeshire as a desirable location for teachers to live and work.
The successful provider will need to demonstrate a detailed understanding of the challenges to teacher recruitment on both a national level and the specific circumstances of Fenland and East Cambridgeshire.
The successful provider will design and deliver a marketing campaign including:
| • | Targeted online and social media advertising |
| • | Regional advertising in key target areas |
| • | Marketing materials |
The key aim of this campaign is to reduce the vacancy levels in schools in Fenland and East Cambridgeshire and to ensure high-quality teachers are working in the area.
In their response to this specification, bidders are expected to use their expertise to design a marketing campaign which will successfully encourage teachers and prospective teachers to consider a teaching career in Fenland and East Cambridgeshire.
The success of the campaign will be measured with a combination of outputs (e.g. campaign target audience reached), outtakes (e.g. campaign awareness) and outcomes (e.g. numbers applying for vacancies in schools).
documents
- https://procontract.due-north.com/Advert?advertId=72ea6f72-2b84-e811-80ed-005056b64545&fromAdvertEvent=True , tenderNotice
- https://www.contractsfinder.service.gov.uk/Notice/da2c945d-7819-4746-a83b-f7bbd9480305 , tenderNotice
Documents are linked, not mirrored. They are served by the publishing authority and may require registration.
notice history
1 notice published against this procurement.
| Published | Type | Regime | Notice |
|---|---|---|---|
| 6 Nov 2018 | Award (award) | · | c9c58db2-33de-4ad7-a189-668262698aff-250709 |
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source
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