Demographic and Lifestyle Data Analytics

This tender document sets out the statement of requirements for the provision of a public segmentation and lifestyle analytics solution. The solution will provide the Buckinghamshire and Milton Keynes Fire Authority, Oxfordshire County Council and Royal Berkshire Fire Authority (RBFA) ('The Authorities'), with a minimum of six (6) monthly updated demographic and consumer data for all the residential properties within the service areas of the three Thames Valley Fire and Rescue Services.

This information will be used across various services areas in assessing risk in the community. This information will inform prevention, protection, response activities, Data Analysis and Performance Team and Risk/IRMP teams to assist them in the identification and prioritising fire risk prevention activities and identifying prevention activities to reduce the number of accidental property fires that take place through a range of proactive activities.

The range of data provided needs to be comprehensive, accurate and always from the most up to date source. It also needs to be compatible and capable of integration with existing Fire Authority systems (e.g. Cadcorp SIS, ESRI ArcGIS, Road Safety Analysis, Excel and SQL Server)