Developing a strategy and action plan for Social and Behaviour Change Communication in Leh Wi Lan

1. - Background

Mott MacDonald trading as 'Cambridge Education' has been appointed by the UK Foreign Commonwealth and Development Office (FCDO), to deliver the Sierra Leone Secondary Education Improvement Programme (SSEIP 2). SSEIP2 are looking to work with an organisation with knowledge and skills in Social and Behaviour Change Communication (SBCC) to develop a strategy and action plan for effecting social and behaviour change, and to support its implementation.

2. - Scope of work
1. Develop a shared understanding of the programme priority objectives and outcomes, key audiences,

key behaviours, and key geographies.

2. Establish knowledge gaps for each key audience identified in the programme's theory of change and on that basis, prioritise audiences whose behaviour change the core team considers will have the greatest impact on the overall programme objectives.
3. Develop a research plan to gain insights into the priority audience(s) - to include primary research and a rapid literature review of relevant documentation about work in Sierra Leone and elsewhere.
4. Conduct the planned research. Leh Wi Lan will support this task with introductions to schools and communities and other stakeholders where required.
5. Present key findings to Leh Wi Lan, the MBSSE and other stakeholders in a validation workshop.
6. Leverage the insights gained from the research to develop and prioritise strategies for changing target audiences' behaviours.
7. Develop a comprehensive action plan describing how these strategies will be implemented and by who, a timeline for implementation.
8. Develop a budget with Leh Wi Lan to implement the action plan, based on the action plan and agreed roles.

3. - Responses

Submissions must include:

• Technical proposal
• Financial proposal
• Company Profile outlining experience of conducting similar assignments

All submissions to be sent to Victoria.Barber-Richards@mottmac.com