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Web Optimisation Platform

University of Exeter Published 8 Nov 2024 Contracts Finder

key details

Statusactive
Category (CPV) 72000000
RegionSouth West
Deadline9 Dec 2024
Contract start20 Jan 2025
Contract end19 Jan 2028
Procedureopen
SME suitableYes
OCIDocds-b5fd17-97a801c3-e640-4306-bd28-b92a7b0ebb6f

description

The University of Exeter requires a platform to support our web optimisation programme to aid our student recruitment and research reputation objectives. The platform should allow us to quickly and easily AB test new features, content and design on our webpages against clear goals with in-depth statistics on what our users are doing to allow data-based decisions on what works. We also need personalisation features to allow us to target certain types of users such as those in specific countries or those who have carried out previous actions on our website.

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notice history

1 notice published against this procurement.

PublishedTypeRegimeNotice
8 Nov 2024 Tender (tender) · 42a6228a-a712-491d-848c-ba64e9395c81-801129

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