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NML Visitor Profiling Survey

National Museums On Merseyside Published 8 Feb 2017 Contracts Finder

key details

Statuscomplete
Category (CPV) 73000000 +2 more
Deadline3 Mar 2017
Contract start1 Apr 2017
Contract end31 Mar 2018
Procedureopen
SME suitableYes
OCIDocds-b5fd17-8e023093-0be5-456d-a70c-007c21148039

Award

SupplierValueDateStatus
Liverpool City Region Local Enterprise Partnership £69,000 21 Mar 2017 active

description

National Museums Liverpool is looking to commission a research company to conduct out annual visitor profiling survey throughout our eight venues in the Liverpool City Region.

We require the development of a comprehensive quantitative visitor survey package that will provide us with a wealth of information about our visitors.

The key data that we would need the survey to provide includes:

  1. Basic profiling information
Age and gender of respondent and those accompanying them
Where the respondents live- postcode data
Repeat visits to NML venues
Museum & Gallery visiting habits in general and to NML specifically
Ethnicity breakdown
NS SEC breakdown (and SEG for comparison with historical data)
Levels of disability among respondents
  1. Marketing awareness information
How respondents find out about the venues
Awareness of temporary exhibitions
  1. Motivational information
How and why respondents decide to visit the venues
Main factors that influence decisions to visit
The appeal of temporary exhibitions
  1. Satisfaction with visit
How the visit matches up to prior expectations
How likely respondents are to visit again or recommend to others
  1. Media consumption
Main radio station listened too
Main newspaper read
Use of social networking sites

A full description and instructions for tender responses are contained within the attachments

documents

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notice history

1 notice published against this procurement.

PublishedTypeRegimeNotice
17 May 2017 Award (award) · 4eb32705-d177-4c7d-a4e6-3e9999d51223-147829

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