National Museums Liverpool Media Buying
key details
| Status | active |
|---|---|
| Category (CPV) | 79300000 +3 more |
| Region | North West |
| Deadline | 28 Feb 2020 |
| Contract start | 1 Apr 2020 |
| Contract end | 31 Mar 2021 |
| Procedure | open |
| SME suitable | Yes |
| OCID | ocds-b5fd17-847fdf11-da84-4a09-9314-a3f88bf735ca |
description
National Museums Liverpool is looking to commission a media agency to develop a paid media strategy for the organisation from 1 April 2020-31 March 2021, which a view to a further year extension.
Currently, all advertising and marketing activity is developed and delivered by the in-house marketing team. Due to a large programme of activity of exhibitions, projects and events, as well as marketing for the organisation's eight venues, there is a need to engage a media agency to support the buying of print, digital and outdoor advertising space.
National Museums Liverpool is looking for an agency to deliver support in media buying for a variety of projects and exhibitions from 1 April 2020-31 March 2021, with the potential of a further year extension. The estimated budget will be between £30,000 and £80,000 per annum, dependant on the variety of projects.
Contractors will be required to:
| • | Provide detailed plans and recommendations on a project-by-project basis for media buying including digital, print, out-of-home and programmatic advertising. These should be based on a brief providing by National Museums Liverpool's marketing team including target audiences, locations and budget. |
| • | Provide best value opportunities for each campaign. |
| • | Report on results per campaign direct to their marketing contact at National Museums Liverpool at intervals agreed at the beginning of each project phase. |
| • | Provide quarterly reports on activity and results, as well as future recommendations, to the marketing and publications manager. |
The projects could include media buying for one of National Museums Liverpool's eight museums and galleries; for an exhibition; for a major event; or for a project.
documents
- https://www.contractsfinder.service.gov.uk/Notice/2229a3ba-360b-490e-a84b-58327fbdd195 , tenderNotice
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/1ef75158-c470-4b2e-bc1b-d445afd46ed5 , tenderNotice
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/3ff45b35-3124-4317-beb8-3e465730d925 , tenderNotice
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/84fab57c-5f62-4ecf-9cb8-04ffac4161bd , tenderNotice
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/877c3274-1c77-4c11-9094-8fcdeb094d69 , tenderNotice
Documents are linked, not mirrored. They are served by the publishing authority and may require registration.
notice history
1 notice published against this procurement.
| Published | Type | Regime | Notice |
|---|---|---|---|
| 24 Feb 2020 | Tender amendment (tenderAmendment) | · | 2229a3ba-360b-490e-a84b-58327fbdd195-345748 |
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