Sales Training Programme for CyberASAP 7

Cyber Security Academic Start-up Accelerator Programme (CyberASAP) is a pre-seed accelerator programme which was created in 2017 in response to the need to commercialise academic cyber security ideas and translation of research. It is a Department of Science, Innovation and Technology (DSIT) initiative to support the commercialisation of UK academic ideas in cyber security in line with the 2022 National Cyber Strategy and the UK Innovation Strategy.

CyberASAP is delivered by Innovate UK and Innovate UK KTN working in partnership. Innovate UK are responsible for running the competitions, delivering and monitoring grant funding to the University teams. Innovate UK KTN are responsible for programme delivery. Further details about the programme are available at www.cyberasap.co.uk

We are looking to commission a service provider to design and deliver individually customised sales training to a number of University teams that are in the process of building a cybersecurity proof of concept (PoC) product, good or service.

The service provider should, through direct engagement with each University team, develop a customer persona for their product, good or service.

It is anticipated that the introductory session and main sales training workshop will be delivered in-person & Innovate UK KTN will arrange and provide suitable venues in London. Content should be adaptable for online delivery if in-person delivery is not possible.

It is anticipated that between 10 to 14 University teams will be taking part in the PoC phase of CyberASAP including this Sales Training Programme. The exact number of University teams will not be known until early September.

Where appropriate we would also expect the service provider to provide ad-hoc mentoring for the teams around start-ups, development of MVPs and investment planning.

The successful proposal is expected to be in the range of £28,000 - £36,000 including VAT. Any variation in the proposal cost due to the number of projects should be made clear.

The response to the ITT should be emailed to eduardo.hernandez@ktn-uk.org before noon on the 21st August 2023.

A final decision is due to be made by 9th September.