Marketing Services
key details
| Value | £98,000 |
|---|---|
| Status | complete |
| Category (CPV) | 79342000 |
| Region | North West |
| Deadline | 5 Jul 2024 |
| Contract start | 14 Oct 2024 |
| Contract end | 13 Apr 2025 |
| Procedure | direct |
| SME suitable | Yes |
| OCID | ocds-b5fd17-7a050bfc-5440-4891-bf2f-4173f7a713d3 |
Award
| Supplier | Value | Date | Status |
|---|---|---|---|
| The Behaviours Agency Limited | £98,000 | 13 Oct 2024 | active |
description
Transport for Greater Manchester undertook a 3 quote exercise for a discreet, low value, time-bound marketing consultancy services. This includes development of a strategic marketing framework, including
- Define commercial objectives;
- Define audience and behavioural personas;
- Define behavioural change plan; and
- Marketing strategy including messaging and channel framework.
and management of a specific marketing campaign, including;
Campaign ideation and concepting;
Asset creation; and
Campaign toolkit including messaging, graphics and channel templates.
notice history
1 notice published against this procurement.
| Published | Type | Regime | Notice |
|---|---|---|---|
| 14 Oct 2024 | Award (award) | · | 4243a3ad-10a6-477d-85cd-3f0f84f1f427-793555 |
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source
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