Primary Observational Research

HS2 Ltd is developing its products, services, brand and people and wants to understand how customers actually behave when interacting with the transport system, and in particular behaviours around accessibility, food/drink consumption and use of amenities, including seating and the digital offering on the train and at stations. As such, HS2 Ltd wishes to carry out a piece of ethnographic research that explores these customer behaviours in order to help develop a set of user needs to help inform key decisions in the development of the products, services, brand and people.

Further details on the scope and timescales for the work are provided in the Request for Quotation documentation that will be provided to registered suppliers.

Suppliers that wish to quote for this work must register their interest via email to sonya.byrd@hs2.org.uk by no later than 12:00 hours on 18th November 2016. Registered suppliers will be supplied with the Request for Quotation documentation thereafter. Please note that the deadline for returning completed Quotations is 12:00 hours on 25th November 2016; full instructions on how to complete and return Quotations will be provided in the Request for Quotation documentation.