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Webchat Customer Research

H M Revenue & Customs Published 13 Dec 2016 Contracts Finder

key details

Value£29,542
Statuscomplete
Category (CPV) 73000000
Deadline17 Nov 2016
Contract start24 Nov 2016
Contract end31 Mar 2017
SME suitableYes
OCIDocds-b5fd17-54021b9e-0557-440b-864d-20109ec3f8bc

Award

SupplierValueDateStatus
Ipsos Mori £29,542 15 Nov 2016 active

description

Assignment under the Market Research MR130001 Agreement Contract.

This qualitative research will look to understand customers' use and experience of webchats, and consider how far this aligns with their expectations and requirements. Specifically, it will look to explore and understand:

The reasons why customers use HMRC's webchat;
How webchat fits into the customer journey;
Customer experience of HMRC's webchat, and how this

compares with their expectations;

Barriers to use of webchat; and
Any connections between webchat and the Personal Tax

Account.

notice history

1 notice published against this procurement.

PublishedTypeRegimeNotice
13 Dec 2016 Award update (awardUpdate) · 8fbe48b9-977e-4adc-a41a-20fdfa9a527e-120947

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